Why the name “Minorities”?

Because it’s bigger than race.

It’s about culture. Expression. Identity.

It’s about the ones who never fit in the box—and never wanted to.

Minorities is for the misfits, the dreamers, the ones who move different.

The ones who build, create, and hustle with love at the core.

It’s a space where everyone’s invited. No gatekeeping. No judgement. Just real people, real vibes.

Whether you’re repping your roots, chasing your goals, or just trying to be seen—

This brand is for you.

Be a part of something.

Because the world’s louder when every voice gets heard.